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2011 International CES Summary  (1/2011)
    Consumer Electronics Show

    by Douglas Dixon

       -- www.cesweb.org

        See also - Holiday 2010 Gadget guides:

        Previous years


2011 International CES

The International Consumer Electronics Show (CES) returned to Las Vegas from Thursday January 6 through Sunday January 9, 2011 (www.cesweb.org).

The show is produced by the Consumer Electronics Association (CEA, www.ce.org), which reports that CES continues to be the world's largest consumer technology tradeshow, and the largest tradeshow of any kind in North America.

This year saw a strong upswing in attendance to an estimated 140,00 people, up from 126,000 last year and the low of 113,000 in 2009, and back to the peak of in 2007 - 2008 -- which seriously strains the facilities and transportation in Vegas.

The exhibition was consolidated into the Las Vegas Convention Center in 2010, without using the Sands Expo, with sessions still held in the Hilton and high-performance audio in the Venetian. The number of exhibitors was estimated to be at around 2,500, with growing presence from non-U.S. companies -- spread out over an area larger than 35 (American) football fields. There were also over 20 TechZones grouping new technology markets. The fastest growing TechZone was the iLounge Pavilion, with third-party accessories and software for the Apple iPod, iPhone, iPad and Macintosh.

As in previous years, the gadget blogs and tech publications were out in force at CES, with teams live blogging the new announcements for hot-off-the-press coverage. See links below to these sources and other coverage of the show.


  CES 2011: Attendees in the aisles of the South Hall of the Las Vegas Convention Center (CEA)


CES Summary

  • January 6 - 9, 2011 (Thurs. - Sun.) in Las Vegas, Nevada - 43nd annual
  • Produced by the Consumer Electronics Association (CEA)
        More than 2,000 corporate members, www.ce.org
        Design, development, manufacturing, distribution and integration of CE products
        $170 billion U.S. consumer electronics industry
  • World's largest consumer technology tradeshow
      North America’s largest tradeshow of any kind
      CES generates more than 5,000 stories about its exhibitors and the industry
  • 2011 - 140,000+ attend, 30,000+ international, 80 international delegations
         2700+ exhibitors, 20,000 new products introduced, launch 80+ tablets
         conference: 250 sessions, 900 speakers
         20 market-specific TechZones;158K CES-related tweets week
  • 2011 - estimated - 2500 exhibitors, 1200 outside U.S. (+25%)
  • 2010 - audited: 126,641 attend (+12%); 24,364 international from 136 countries
         12K retail buyers, 8K manufacturers, 3K engineers
         8,500 software development/publishing, content development, entertainment industries (+41%)
         5,000+ press, bloggers and financial and industry analysts
         2,500 exhibitors, 330 new exhibitors, 20K new products, 1.4M net sq. ft. exhibit space
         More than 250 conference sessions and 300 speakers; 20 TechZones
  • 2009 - 42nd - 113K attend, 22K international; 140 countries; 4,500 media, 1,500 analysts
       2,700 exhibitors, 300 new exhibitors, ~20K new products, 1.7M sq. ft.
  • 2008 - 141K attend, 28K international, 140 countries, 4,500 journalists
        2700 exhibitors, 20K products launched, 1.85M sq. ft. - largest in show history
        46% attendees senior executives
  • 2007: 143K attend, 2,900 exhibitors, 1.8 million net sq ft exhibit space
  • First CES, June 1967 - New York City - 200 exhibitors, 17,500 attendees
  • Other conferences (07): CES 150K, Magic Intl. 115K, NAB 110K
        Comdex over 200K, CONEXPO CON/AGG construction 135K, 2K exhibitors
  • www.cesweb.org


  CES 2011: Attendees in the Samsung booth in the Central Hall of the Las Vegas Convention Center (CEA)

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CES Press / Blog Coverage


CES 2011 Press Releases

CES 2011 News Articles

CES 2011 Wrap-Ups

CES 2011 Commentary

CES 2011 Media / Blog Coverage

    Event live blogging, visual booth tours, product hands-on

CES Blog Coverage Aggregators

CES Survival

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CES Information and Links


Consumer Electronics Association

CES Photos and Videos

CES Awards

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Las Vegas Summary


Vegas FAQ (LVCVA, 2008)

  • Total visitors: 36.3M 2009, 37.5 M 2008, 39.2 M 2007, 38.9 M 2006
        Convention and trade show delegates: 4.4M 2009, 5.9 M 2008, 6.2 M 2007, 6.3M 2006
        Conventions: 19,394 2009, 22,454 2008
  • Gaming revenue: $8.8B 2009, $9.8 B 2008, $8.4 B 2007, $8.2 B 2006
        Non-gaming revenue: $8.4 B 2007, $8.2 B 2006
        Average gambling budget per trip: $482 2009, $532 2008, $556 2007, $652 2006
  • Hotel/motel rooms: 148.9K 2009, 140.5K 2008, 133K 2007, 132K 2006
        Ave. room rate: $93 2009, $119 2008
        Hotel occupancy: 81.5% 2009, 86.0% 2008, 94.0% 2007, 93.2% 2006
        US hotel occupancy: 55.1% 2009, 60.4% 2008, 63.2% 2007, 63.3% 2006
  • Las Vegas Convention and Visitors Authority: www.lvcva.com

Vegas strip

Vegas Capacity

  • Weddings: more than 120,000 marriage licenses issued annually (~1/09)
  • 2009: 4.5 million convention visitors, generating $4.5B non-gaming revenue
  • No. 1 trade show destination in North America (end 2010)
    • ~ 20,000 meetings and conventions annually
    • Las Vegas - 45 of the 200 largest shows, total 19M net sq. ft.
    • Chicago - 25 shows, 7.5 M sq. ft.; Orlando - 18 shows, 5.3M sq. ft.
    • 6 of top 10 - CES, World of Concrete, International Builders,
      ReCon, NAB, World Shoes+Accessories (WSA)
  • More than 10.5M net sq. ft. convention and meeting space (end 2010)
    • Las Vegas Convention Center 2.3M, Sands 2.25M, Mandalay Bay 1.7M
    • was More than 9.5M net sq. ft. convention and meeting space (~1/09)
    • Las Vegas Convention Center 2M, Sands 1.8M, Mandalay Bay 1.5M
  • LVCC (Wikipedia) - Opened on April 1959, 110,340 sq ft
        1998 expansion to 1.9 million sq ft; 2004 expansion added South Hall, 1.3 million sq ft 
  • Construction: 133,000 guest rooms in 2006, 9.5 million sq ft convention and exhibit space 
        plan: 07: +467K sq ft, 137K rooms, 08: +1.3M sq ft, 145K rooms, 09: +360K sq ft, 161K rooms
        10: +1.2M sq ft = +3.4M sq ft, 169K rooms

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CES - Facilities


CES - Show Locations


        CES 2011: Show Locations Map (PDF) - http://www.cesweb.org/docs/2011_CES_Show_Locations_Map.pdf

CES / Las Vegas Convention Center (LVCC)

  • 3.2 million sq ft facility, within short distance of more than 100,000 guest rooms (12/09)
    • 2 million sq ft exhibit space, 144 meeting rooms (243,000 sq ft)
    • $.25 per net square foot per show day
    • North Hall (409K sq ft), Central Hall (623K sq ft), South Hall (908K sq ft)
  • www.lvcva.com

CES / The Venetian

  • High-performance audio exhibits
  • http://www.venetian.com/
  • Sands Expo and Convention Center and Venetian Congress
    • 1.8 M sq. ft. combined meeting and event space, 3rd largest in country (end 2010)
    • www.sandsexpo.com

CES / Las Vegas Hilton

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CES - Exhibits


Las Vegas Convention Center (LVCC) Exhibits

  • North Hall
    • Automotive Electronics, Digital Health and Fitness,
    • Electronic Gaming, Lifestyle Electronics
  • Central Hall
    • Audio, Video, Content Distribution, Entertainment/Content
  • South Hall
    • Ground level: Connected Home
      • Additional Audio, Computer Hardware & Software, Emerging Technology, Lifestyle, Video
    • Upper Level: Computer Hardware & Software, Digital Imaging, Emerging Technology
      • Internet-Based Multimedia Services, Telecommunications Infrastructure Exhibits
      • Wireless and Wireless Devices

Tech Zones

  • ~ 28 themed areas, group new technology markets - up-and-coming products, services, companies
  • New - 3D@Home - 3D content creators, service providers, TV manufacturers
  • New - Access on the Go - eBooks, netbooks, smartbooks and tablets
  • New - Broadband Communications - infrastructure expanding broadband capacity
  • New - Connected Home Appliances - white goods first time at CES - interactive, energy efficient, SmartGrid
  • Mobile DTV - digital living room to the car and portable devices
  • iLounge Pavilion -fastest growing TechZone
    • third-party accessories and software for Apple iPod, iPhone, iPad and Macintosh
  • Electric Vehicle - high and low speed vehicles, energy storage devices, charging equipment
  • Sports and Fitness Tech - sports, fitness and outdoors
  • EHX@CES
  • Gaming Showcase
  • HDMI
  • Home Plug
  • Location Based Services
  • Robotics
  • Safe Driver
  • Sustainable Planet
  • USB
  • Wireless Mobility
  • Zigbee
  • Digital Health (lifestyle)
  • HigherEd Tech
  • Kids@Play
  • Mommy Tech
  • Silvers Summit

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CES - Conference Program


Presentations - Conference Programs

  • Keynotes: Steve Ballmer /  Microsoft, Ivan Seidenberg / Verizon, Rupert Stadler / AUDI
       Boo-Keun Yoon / Samsung, Alan Mulally / Ford
  • Innovation Power Panel: John Chambers / Cisco, Jeffrey Immelt / GE, Ursula Burns / Xerox
  • Entertainment Matters Keynote Panel
  • Conference Tracks
  • Super Sessions
  • 2011: 300 conference sessions, 900 speakers
  • http://www.cesweb.org/conferenceProgram/default.asp

Conference Tracks (Partner Programs)

  • Broadband Unlimited - Team Lightbulb
  • Cable Conference at CES - Digital Hollywood
  • CEA Research Summit at International CES - Consumer Electronics Association (CEA)
  • CES Government 2011 - -
  • CONNECTIONS Summit at CES - Parks Associates
        www.connectionsconference.com
  • Content in the Cloud - Distributed Computing Industry Association (DCIA)
  • Digital Health Summit - Living in Digital Times
  • Digital Hollywood - Digital Hollywood
  • Emerging Technology - International CES
  • Flash Forward: Flash Memory Storage Solutions for Mobile Devices and Data-Hungry Applications - JEDEC
  • HigherEd Tech Summit - Living in Digital Times
  • Home Entertainment and Lifestyle Technologies - International CES
  • IEEE: International Conference on Consumer Electronics (ICCE) - IEEE, ICCE, CE Society
        www.icce.org
  • In-Vehicle Technology - International CES
  • Issues and Attitudes - International CES
  • Just the Facts: Research, Reports and Revelation - CEA
  • Kids@Play and MommyTech - Living in Digital Times
  • Media Money Makers - International CES and The Nielsen Co.
  • Silvers Summit - Living in Digital Times
  • Smart Grid Homes - Clasma Events Inc.
  • Smartphone and Tablet Conference - Digital Hollywood
  • Sports and Fitness Tech - Living in Digital Times
  • Storage Visions 2011 - Storage Visions
        www.storagevisions.com
  • Tech Policy Summit - Tech Policy Summit
  • Technology and The Environment - International CES
  • The Tweet House Presents: Social Media Success Stories - Parnassus Group
  • THX Education Program: Home Theater and THX - THX
  • Wireless Communications - International CES
  • http://www.cesweb.org/conferenceProgram/conference-tracks.asp

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CES - Press Events


Press Events

  • Press Attendance
        2010: 5,000+ press, bloggers and financial and industry analysts
        2009: 4,500 media
        2008: 4,500 journalists, 2006: 4,500 media, 2,200 financial and industry analysts
  • Press Conferences: ~ 07: 45 on-site exhibitor press conferences
       www.cesweb.org/press/events
  • CES 2011 Party List - Social Radius
        www.cespartylist.com
  • Karen Thomas - CES 2011 Party List
       http://www.thomas-pr.com/01/ces2011.html


  CES 2011: CES Unveiled Press Event (CEA)

Press Showcases

  • CES Unveiled: Tues., 3 hours ($12k 07)
        07: 80 companies
        www.cesweb.org/press/events
  • Digital Experience / Pepcom: Wed., 3 hours
        10: More than 900 media and analysts
        09: ~ 130 companies
        07: Over 150 sponsors, 2,000 press (NYC 40 companies, 600 press)
        www.pepcom.com
  • Showstoppers: Thurs., 4 hours
        11: More than 800 qualified journalists for each of past five years, 140+ companies
        09: ~ 85 companies ($5, 8, 12k 09,10, 11)
        07: 130 companies, 1,400 registered attendees
        www.showstoppers.com
  • LUNCH@ PIERO'S: Thurs./Fri., 2 1/2 hours 
        11: to 20 companies, $2 - 7k
        08: 18 companies
        www.lunchat.com
        Blog (company summaries) - www.lunchat.com/events

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